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Showing posts from April, 2025
Why It’s No Longer Enough to Just Write a Book: Go Beyond the Book, Sis! Children’s authors, let me holla at you real quick. Writing a great story used to be enough. You could drop a children’s book, do a little school tour, maybe a library reading, and boom—you had momentum. But times have changed, and let’s keep it all the way real: a good story alone won’t cut it anymore. Because while you're lovingly reading your manuscript aloud to your spouse or your plant, kids are out here watching animated shorts, swiping on YouTube, playing Roblox, dancing on TikTok, and begging for merch with their favorite characters on it. If you're not showing up where they are, you're missing the moment. So here’s the truth no one wants to say: 👉🏾 You need a brand, not just a book. 👉🏾 You need strategy, not just a storyline. 👉🏾 You need characters that live beyond the pages. The Game Has Changed—Literally. Kids are gamers. They're content creators. They're digital natives. The...